Fujifilm

Headquarters: Tokyo, Japan

Industry sector: Electronics, imaging

Photo film manufacturer Fujifilm has successfully transitioned into the digital age, expanding its offering to encompass digital equipment and imaging products through both internal innovation and strategic deals. The 2011 acquisition of ultrasound technology expert Sonosite significantly enhanced its imaging technology capabilities, particularly in the healthcare space. It has also become more proactive in asserting its patents, as demonstrated by an infringement suit filed in the California District Court in July 2012 against Motorola Mobility – a subsidiary of Google – over four patents relating to camera and phone technology. Fujifilm is equally savvy in its approach to monetisation: that same month it also sold off its worldwide organic LED patent portfolio to Universal Display in a transaction worth some $105 million. This considered approach to how to utilise its intellectual property most effectively has translated into convincing business performance amid ongoing economic gloom.